Headquartered in Gurugram, India, Clix Capital was launched with the acquisition of commercial lending and leasing business of GE Capital in India with the backing of AION capital partners. We have an asset of $300 million which will be used as a base to expand business. We have identified three major segments for business - consumer loans, SME(Small and Medium Enterprise) lending and commercial/corporate lending. Within consumer lending there are multiple segments - consumer durables, used car loans, personal loans, education loans, school loans.
Our aim is to build a world class diversified NBFC that delivers differentiated value to our customers across the country and enables financial inclusion. Clix will be built on the foundations of an outstanding organisation, proprietary and cutting edge analytics and technology and a high energy, diverse, entrepreneurial culture with the highest levels of integrity and public service.
GE Capital Services India ('GE Capital') was established to service the Commercial Lending market in India.
GE Capital and HDFC Limited incorporated a joint venture, named as Countrywide Consumer Financial Services Limited ('Countrywide') to service the consumer finance market in India.
Countrywide became a wholly owned subsidiary of GE Group and was renamed GE Countrywide Consumer Financial Services Limited ('GE Countrywide') which launched a Home Equity product subsequently followed by Home Loans.
GE Countrywide entered into the Credit Cards space with a Cash Access & Cash Card and was further renamed to GE Money Financial Services Limited ('GE Money').
GE Money entered into the Auto Leasing market space.
GE Money exited from the consumer finance market as a key initiative driven under the GE Global strategy.
A consortium of Pramod Bhasin, Anil Chawla and AION Capital acquired 100% stake of GE Money Financial Services Private Limited and GE Capital Services India and the entities were rebranded as Clix.